The Diversified (Marketing) Portfolio

I’ve been telling people forever (well, since June 4, 1992, but I’m using metaphor here) that being in independent consulting is actually being in the marketing business. There are many highly competent consultants who are starving because they can’t market; many mediocre consultants who are prospering because they can market; and a few extraordinary success who are both superb consultants and superb marketers. Are you listening? One of the essentials of effective marketing is to diversify your targets. That’s why …


Let It Go

What happens when you hold in anger, resentment and bitterness. Listen to Alan discuss these issues and how to let it go and gain the power to move on. Click on arrow below for podcast to start Click Here for entire podcast series table of contents © Alan Weiss 2008. All rights reserved.


On the Bay

The lovely Maria and I are having breakfast this morning in the Concierge Club of the Grand Hyatt Union Square in San Francisco. I’ve just completed another session of The Odd Couple with Patricia Fripp, and we’re about to leave for the airport. I’ve had breakfast here each morning, but this is the first time for my wife. She remarks that there is an old fashioned, conveyer belt toaster, which does a great job toasting but is very slow. There …


Escaping Misery

Do you take on everyone’s problems and how can you avoid and escape misery. Listen to Alan’s practical ideas of how you can start today. Click on arrow below for podcast to start Click here for a transcript of this podcast. Click Here for entire podcast series table of contents © Alan Weiss 2008. All rights reserved.



Why All Those Consultants Have Raised Fees

Alan, Right now here at RainToday and Wellesley Hills Group we’re analyzing the results of our “Fees and Pricing in Consulting” survey and working to create the report. We asked one question about how much your fees have gone up (if at all) in the previous two years. Our highest category was “over 100%.” We asked respondents why they think their fees went up, down, or stayed the same. One of the verbatims in the “my fees went up over …


Ambushed by Internet

  As I’ve grown older I’ve decided to spend less time with people or things that annoy me, and more time with those that provide joy. I’ve also found it rather energizing to express dissatisfaction rather than stewing about it.   All that is prelude to this: Yesterday, someone unsubscribed from my free newsletter, Balancing Act®, and felt constrained to send me six paragraphs on his psychological analysis of me: I’m evil, inconsiderate, mock others, spoiled by money, responsible for …


The Electrician

What one critical question should you ask to verify your client is correct? Find out the answer to this question and also what are the three kinds of verification? Click on arrow below for podcast to start Click Here for entire podcast series table of contents © Alan Weiss 2008. All rights reserved.


Middlemen

Note: I’m posting an article which I’ve recently posted on my private web site, Alan’s Forums. I thought it would be of interest here, and I also wanted to demonstrate the kinds of issues debated there 24/7 globally. If you’re interested: www.alansforums.com. Why do some people go through realtors instead of just selling their homes themselves and avoiding a near-universal six percent commission?   Because the feel the realtor provides value in access to buyers, negotiating, suggestions for maximizing price, …