How to Make Two Million Bucks

If you see one true buyer a week (50 annually), and convert half of them (25) to clients, and your average project fee is $50,000, that’s an annual income of $1.25 million. And if you are successful doing that the next year, but also expand the original 25 with another $20,000 in business, that’s $1.75 million ($1.25 million plus $500,000). And if you reach back to 25 older clients and do just $10,000 ($250,000), that’s a two million dollar year. …


School Daze

I’ve had the opportunity to be in a top private school and a top public school in the past few months. Here’s what I’ve found: • Huge attention paid to rest room labels and inclusion. My favorite was “gender neutral faculty” on one. There’s more attention paid to this than there is to homework assignments. • Political correctness in metric tons. You can’t get a drink from a water fountain without seeing signs about where to deposit bottles, the filtering …




Podcast – The Uncomfortable Truth – Episode 37: A Lifetime of Negative Feedback

How to break out of the martyr role and demand support from those around you.  You have to treat yourself well and adopt a healthy selfishness. Whether it’s coming from family or clients, don’t sit through a lifetime of bad feedback or default to sacrifice.



The Mighty Fall

GE was just removed from the Dow Industrial Index, one of the original members. That’s how quickly weak leadership and poor strategy can ruin even the largest business. This used to be the stomping ground of Jack Welch. The executives who tell you they don’t need your help and they can do things internally are the ones who need your help the most, trust me. I big office on a high floor doesn’t mean there’s a big thinker and a …


Dumb Ass Stupid Marketing

Somebody by the name of Peter Winick from “Thought Leadership Leverage” sends me unsolicited spam about—wait for it—how to market my new book (which I’ve just begun writing for Wiley) because I probably don’t know how to exploit it. Specifically: “By contrast (to my own efforts) authors with whom I’ve had the pleasure of partnering have leveraged their books into full-fledged businesses. I’d like to help you do the same.” Wow, I’ve never thought of that! So, obviously, this is …


Response Time

When you get back to someone rapidly, you start in a very positive manner. If I’m unhappy with a product or service and complain, a fast response encourages me to believe they are concerned and want to make me happy. If they take two days to get back to me, I don’t care what they offer, I’m unhappy. This is why we’re seldom happy with the government.


Alan Weiss’s Monday Morning Memo® – 6/18/18

Alan's Monday Morning Memo

Attendance is declining in major league baseball in the U.S. That’s not surprising to me. I’m from the era when it was expected that pitchers would pitch an entire game unless being battered, weak hitting shortstops didn’t make $20 million a year, and you played for the team, not yourself or the cameras. There are great athletes in competition today: Nadal, Brady, James, the Williams Sisters, Rinaldo, et alia. They make a fortune not just from their play, but from …