A Tale of Two Airlines

I fly American out of Boston to LA and United out of Boston to San Francisco. American has a far better lounge, with a free breakfast and even more elaborate food that can be purchased. United’s club has a desultory food selection. United flies a far better airplane, a 757 with flat beds. American uses a 737 coast-to-coast, and these have never been large enough for real comfort (unless you’re on the old Virgin America, which had fewer first class …


Promotion Is Not Conversion

Don’t confuse means and ends in marketing. The name of this game is “revenue.” Unless you have revenue (as Peter Drucker said, every business needs a customer) you do not have (as accountants say) “a going concern.” Hence, stop promoting promotion. If you have an interview online, an article published, a media appearance, circulate them in order to attract people, and do more of them. But stop bragging about the newspapers you’re in or that you’re (one of a kibillion) …



Alan Weiss’s Monday Morning Memo® – 2/12/18

Alan's Monday Morning Memo

The Olympics are always fascinating for me. I’m stunned by the focus and sacrifice of these athletes who deny themselves a large portion of “normal” life to be able to excel in their specialty. But not only do they have to be among the very best, they have to be at their personal best at the crucial time. These contests are often decided by hundredths of a second or by the subjective score of a judge who may not be …


I Like to Lead When I Dance

I basically read social media, particularly Facebook, to understand how well balanced and emotionally healthy I am (and that I’m not paranoid). On Linkedin, somebody is trying to demonstrate that driverless cars will take over in the near future. (Of course, if you use I95 at all, many of those cars seem driverless at the moment.) Remember when computers would create a “paperless office” and a “chuckles society”? All our computers do is spew out paper, and the check printing …


How Does This Work?

Someone in my community who’s a technical whiz just explained to me how to use the terrific magnifier on my iPhone X. There isn’t an instruction at all that comes with it. In fact, when I received my new iMac Pro, my son-in-law had a good time explaining to me how to turn it on (a small, recessed button, black-on-black, in the back). These days a new doorknob comes with an instructional video. My pool robot has NASA-like documentation, videos, …


Why Should You Win Just Because You Have Talent?!

The Eagles deserved to win the Super Bowl, congratulations to them and their fans. I can’t help being fascinated by how many people simply want to root against Tom Brady. But I’ve seen the phenomenon before, in business and socially. A great many people resent those who have major talent and apply themselves with passion, and great discipline, and hard work, to their careers. Those that don’t have the talent, or are too lazy to summon the discipline, or recoil …


Who’s Allowing This?

Here’s something I’ve learned repeatedly in consulting and in working directly with the highest level, best-performing executives in Fortune 200 companies: When you find a performance deficit of any kind, do not start with the performer in terms of correction. Find the performer’s immediate superior and determine why this has been allowed to persist, and if it’s isolated or an issue with all of his or her subordinates. That’s the shortcut to the cause.