Thought Leadership in Consulting

Here is the thinking of the third Shameless Promotion Workshop (Bart Sayle, Victoria Labalme, Andrew Hollo, Alex Goldfayn, representing the US, UK, and Australia) on the manifestations of REAL thought leadership in consulting:

• You are able to change others’ perspectives.
• People turn to you first as THE authority.
• You are constantly teaching others, formally and informally.
• You coin phrases, metaphors, concepts, and models which others quickly embrace.
• You are quoted and cited often in the media and by distinguished others in the profession.
• You make the complex simple and pragmatic (instantiation).
• You make the explicit implicit, and the implicit explicit. (Create general standards but also enable individuals to use them intuitively.)
• You are known by every knowledgeable person in your field or niche, whether they agree with you or not.
• You have proprietary materials, trademarks, and brands, the strongest of which is your name.
• You have an impressive array of clients, examples, applications, war stories, and a substantial track record of success.
• You regularly generate new intellectual capital which you turn into intellectual property.
• You are in the public eye.

© Alan Weiss 2010. All rights reserved.

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5 Responses to Thought Leadership in Consulting

  1. Cool list. Seems like I do about 8 out of 12. Not too bad. What else did they decide?

  2. Alan Weiss says:

    If you want to know what else, come to the next session!

  3. That is an interesting idea. If I come to the next one I will know what happens in the next one. Might that be different than what happened in this one?

  4. Alan Weiss says:

    They’re always different, but even if they weren’t you don’t know what happened in the prior ones!

  5. John Felkins says:

    “You are known by every knowledgeable person in your field or niche, whether they agree with you or not.”

    Great point Alan. Too often I want people to agree and it would be just as good if they didn’t!

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