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July 2017

A "trusted advisor" is someone whose expertise is highly valued, in whom the client has great belief, and who is highly responsive to client questions and issues. A "retainer" is merely the monetary conveyance that pays for such access.

We dine out every evening with rare exception, so I feel qualified to offer some advice to the restaurant industry (oh, yeah, I'm also not a bad consultant): Your hostess is the first and last person with whom I interact.