Signs of A Winner

The primary elections were over Tuesday night here and on Wednesday and beyond all those people who had campaign signs on their lawns and in their windows for the winners will keep them there, and the same after the general election in November. Those with the losers’ signs will dispose of them quickly. (There are still people riding around with bumper stickers proclaiming “I voted for Hillary” and I think they should be forced to take another driver’s test.)

People want to be associated with winners. In your work, are you publicizing what you do, appearing in your clients’ internal media, taking due credit? This isn’t bragging, it’s marketing!

If you don’t blow your own horn, there is no music. (Source: me)


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